Interviewing for the Sales Manager Job | Front Office Box

Interviewing for the sales manager role? It’s time to release your secret weapon – your own definition of process, roles and responsibilities. And you can get that here.
First lets understand the backdrop. The people hiring sales managers are rarely experienced in the job themselves. They might be C level executives, [...]

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Sales Qualification Easy Cheap Quick and Painless | Front Office Box

Sales qualification can be achieved quickly, and cheaply, using on-line forms.   In our case that means Webrequest, our “swiss army knife” approach to collecting information.
Here’s a real life example of how Paul uses it to qualify his sales opportunities, increase his win rate and reduce his costs of sale.
Paul’s a specialist.  There’s very little about [...]

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Proposable, A Web App That Aims to Transform Sales Proposals

Proposable, A Web App That Aims to Transform Sales Proposals
in Internet Marketing

Proposable is a Sproutbox funded startup with a clear goal: to make the sales proposal process modern, and to get sales teams onto the same webpage.
The product is divided into three main elements, creating a proposal, delivering it to the right people, and analyzing [...]

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Google Wave Notifications Make It a Business Application | Front Office Box

Google Wave was probably the most eagerly awaited software technology in history. Those guys did an awesome job of pre-announcing the release and the world waited with baited breath.
It seems Google must have learned a lesson with Wave, because only a few months later the company let Buzz seep out. No fuss, no [...]

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Inbound Marketing for the Scottish Highlands

There’s a global microbrand based in the Scottish Highlands, 50 miles from the nearest cinema, with no external investment and no employees. Last month it reached potential customers in 77 countries, and served users in China, Australia, India, Europe, South America and across the USA. It’s a global microbrand – Front Office Box.

Microbrands are [...]

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Brand Management Tools for Business Owners

Every Business Needs Brand Management
We all have a brand, and manage our market’s perception of it wherever we can. Our problem has always been reach – finding prospects and delivering our messages to them. Brand Management has been the preserve of the biggest businesses. The costs of PR and advertising agencies, and print and TV media, put the concept out of reach for most [...]

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What is Machine Learning?

Machine Learning an Introduction

Machine learning is becoming quite a fashionable phrase, but what does it mean?  And what does it mean for ordinary people who work at the day job.
You’ll remember the term Artificial Intelligence from back in the 90’s.  You may have come across the term Neural Networks.  In this blog you’ll find lots of comment about Bayesian Artificial Neural Networks – [...]

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Is Infotainment in Your Sales Strategy

Infotainment captures buyers’ attention – it’s different to all that dry benefits marketing speak.
Amusing and informing at the same time. That’s the winning strategy for today’s content led selling.
There was a time when the sales rep’s first responsibility was knowing new jokes, and who to share them with. This customer would laugh like a drain at an off colour story where others would take offence.
Jokes [...]

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Bringing Customers To Us

Inbound Marketing
[EDIT]

Finding new customers is the biggest challenge for all of us. Developing sales leads, attracting new clients, getting our message across. These cause sleepless nights for most entrepreneurs nowadays.
The Internet offers us new opportunities to reach more people, more easily and more effectively. Businesses staking out a place on the Internet now will build lastingcompetitive advantage. On the other hand those [...]

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